IN THE NEWS

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Meet The 6 Cannabis Leaders Who Received An 'Industry Power Women Award' This Year

Javier Hasse and Alex Oleinic,
Benzinga - November 23, 2018

The emergence of the cannabis industry coincided with a societal trend of empowering women. Combined with the more liberal environment that dominates the industry, it’s easy to understand why cannabis represents an industry were more women are getting involved and more women have leadership positions compared to other industries in the United States.

Over a quarter of cannabis businesses were founded or owned by women, compared to a U.S. average of 20 percent, according to a 2017 survey by Marijuana Busniess Daily.

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Battling Sexism In A Male-Dominated Industry: Meet Top Cannabis CEO Krista Whitley

by Iris Dorbian - Jan 28, 2019

As head of an emerging cannabis business, it was probably the lowest point in her career. Krista Whitley was pitching to a prospective investor. When she was done, the man whom Whitley will only identify as a “big angel investor and from one of the largest publicly-traded consulting firms in the industry,” responded, “I think it’s cute you want to make money like the big boys.” Whitley was shocked.

“I thought it was so disheartening because I had taken this seriously,” she recalled. “It was clear he wasn’t taking me seriously.”

Treehouse Global Ventures Announces Maria Rodale to Advisory Board

Women and minority focused fund welcomes global leader in healthy lifestyle publications

Philadelphia, Pa. - March 6, 2019

Treehouse Global Ventures (TGV) is pleased to announce the addition of Maria Rodale to their Advisory Board. Maria is a writer, activist, and former Chairman and CEO of Rodale Inc., a global health and wellness lifestyle media company. She has won numerous awards including the United Nations Population Fund’s “Award for the Health and Dignity of Women.” TGV founders Lindy Snider, Gaynell Rogers, and Lori Ferrara -who were named “Women to Watch in 2019” by MJ Business Daily -are excited to add a long-standing leader and expert in wellness and organics to their team.

“Part of our vision is to invite leaders from other industries to help us form an extraordinary brain trust to mentor new companies and leaders. Maria brings a remarkable history of experience in the health and wellness arena that her family delivered for decades, causing important global cultural change.  We are thrilled to have her join us to further work in this amazing new industry.” Founder/Managing Partner Lindy Snider adds.

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These 90 Pro Athletes Are Taking Their Cannabis Activism From The U.S. To Canada

by Javier Hasse for FORBES
Apr 8, 2019

The cannabis community loves philanthropy.

So, when New Leaf Canada, a Canadian cannabis wellness brand, announced last month that it would donate C$75,000 ($56,400) to nonprofit Athletes For CARE, the news was well received. To make the deal even sweeter, New Leaf committed to support ongoing fundraising initiatives to sustain A4C’s research and education initiatives.

Before moving on, it’s important for readers to get familiarized with Athletes For CARE – or A4C for short. This nonprofit was created by former professional athletes seeking to promote education, research and compassion around cannabis, hemp and other therapeutic alternatives for athletes and the general public. Or, as NHL Philadelphia Flyers enforcer and Athletes for CARE co-founder Riley Cote explained in an exclusive conversation recently:


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Women Execs React To Cannabis Trends Report Highlighting The Rise Of Females In The Marijuana Industry

Javier Hasse, Benzinga - July 17, 2018

AxisWire, a Cannabis-focused PR tech-suite provider, and Green Market Report on Monday issued their 2018 Cannabis Trend Report, highlighting the most relevant tendencies in the marijuana industry.

This year has seen major news items in the sector, ranging from the FDA’s approval of GW Pharmaceuticals

GWPH 1.81%’s Epidiolex, the first cannabis-based drug to be accepted by the agency; to Vermont’s and Canada’s legalization of recreational cannabis; and to the launch of adult-use sales in California.

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TREEHOUSE GLOBAL VENTURES ANNOUNCES ADDITIONS TO SR. ADVISORY BOARD

Philadelphia, PA. – January 31, 2019 /AxisWire/ Treehouse Global Ventures (TGV) is pleased to announce the addition of two major talents in the cannabis industry to its Senior Advisory Board. With expert knowledge and extensive industry backgrounds, Emily Paxhia of Poseidon Asset Management and Tahira Rehmatullah of MTech join TGV founders Lindy Snider, Gaynell Rogers and Lori Ferrara who were named “Women to Watch in 2019” by the leading industry publication trade MJ Business Daily.

“We are delighted to add Emily and Tahira to our senior advisory board and look forward to many collaborations around the country and the globe “

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We Have a Problem: The Cannabis Industry Is Losing Women Leaders

Big money flooding into the cannabis industry brings with it the male dominated culture of the capital markets.

by Penny Green - Mar 8 2019

The cannabis industry has historically been applauded for its relatively high participation of women, and while it can boast a higher number of female executives than the average for all U.S. businesses, the number of female leaders fell by 9 percent from 2015 to 2017. That means in 2018, just 27 percent of cannabis business leaders were female.

To understand why, we need to look at the entire industry and what’s changed about it over those two years. Recreational legalization has obviously been the most drastic change. The majority of businesses prior to recreational legalization were focused solely on the medical use of the substance -- and women tend to dominate the emerging wellness space.

Where are the women?

This decline of women leaders may be explained by the influx of capital entering the market, particularly via the public markets.

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WOMEN TO WATCH

Lisa Bernard-Kuhn, Marijuana Business Daily - January 2019

BACKSTORY

The roots of Treehouse Global Ventures began more than five years ago, when Rogers, Ferrara and Snider first met during the Arcview Investor Forums in Boston and Denver. Each had a unique story that had drawn her to the cannabis industry.

Rogers, a three-time cancer survivor, used her publicity and media relations acumen to propel a number of cannabis firms into the national spotlight—a feat that included landing cover stories in Fortune magazine for cannabis companies including Hoban Law Group, 420 Games ArcView.

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Super Bowl Champions Talk About The NFL's Stance On Cannabis

by Javier Hasse - Feb 1, 2019

Research has demonstrated CBD, a non-psychoactive compound found in cannabis, hemp, and hops, can help with pain, inflammation, and anxiety, among other ailments. In fact, on Friday, Forbes contributor Tom Angell reported that the World Health Organization recommended re-scheduling the entire cannabis plant and several of its key components, including CBD, effectively recognizing marijuana’s medical potential and the need to study it further.

Notwithstanding, the National Football League continues to bar players from medicating with CBD, even though the World Anti-Doping Agency, which is charge of setting the criteria for anti-doping in most of the world’s sports, allowed for its use in late-2017, and several other professional sports leagues in the U.S. have already taken that step.

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These Investors Are Looking for Women-Led Cannabis Companies

by Elise McDonough

April 1, 2019

To succeed in capitalism, you need capital.

Unfortunately, women and people of color historically don’t have equal access to large sums of money.

That makes it difficult to build and scale up a business. This is especially true in the cannabis industry, where most banks and traditional lenders still refuse to work with companies that remain technically in violation of federal law.

The existence of this pronounced funding gap has also inspired a team of experienced investors to create Treehouse Global Ventures. Treehouse is a women-led private equity firm focused on investing in cannabis companies founded by women and minorities.

For the firm’s founders, it’s a way to give these traditionally disadvantaged groups a fair shot at success in a still emerging industry—and a way to find smart investments.